The future of MSPs


Episode 3 - The Future of MSPs

How can MSPs not only ride the storm through COVID-19, but emerge stronger on the other side?

 This virtual event will look at how the demands placed on MSPs will shift over the coming months – and beyond – as traditional working patterns are turned on their head.

 MSPs have been called upon to keep their clients operational in recent weeks as staff migrate en masse to a WFH model, and they have never been a stronger position to push their remote management and wider remote working proposition.

 But the crisis also presents a number of issues for MSPs as they strive to maintain service levels, conduct business and attract new customers with little or no face-to-face contact.

Practical implications abound: Running a SOC or NOC from home is no simple task; many will have a client book featuring firms in badly impacted industries such as hospitality and retail; and then there’s the very real danger that MSPs’ own staff may get ill.

COVID-19 is simultaneously the biggest crisis and opportunity facing MSPs in a generation.

What course of action MSPs should take in the coming months and longer-term? Join us for CRN DeskFlix Episode 3 as we discuss The Future of MSPs

Register your place now for free and tune in on 23 July!

Why Attend?

  • Connect with channel leaders from around the UK

  • Join us from anywhere on your desktop or tablet, for free

  • Ask industry experts your burning questions

  • Network with sponsors in the virtual exhibition

  • Earn certification through CPD


Opening Remarks

Tom Wright, Managing Editor, CRN

Panel Discussion: How can channel leaders position themselves for the post-COVID order?
  • What are the biggest challenges that have come with migrating clients to remote working, and what lessons have panellists learned along the way?
  • What will ‘the new normal’ look like post-COVID?
  • If the ‘remote-first’ culture is here to stay, what are the implications for MSPs and resellers in terms of what technology and services they offer, and how they run their businesses and interface with clients?

Marc Chang, Chief Executive Officer, Block
Alex Louth, Managing Director, Logicalis
Neil Murphy, Managing Director, Bytes Technology Group UK

The Future of Remote Working with Chrome Enterprise & Computacenter
  • How does Google Chrome Enterprise envisage the remote working environment looking once the COVID-19 pandemic is behind us?
  • What challenges has Computacenter had to help its customers navigate through to stay operational in lockdown?
  • How have Computacenter and Google Chrome Enterprise partnered to help their customers?

Sylvaine Smith, EMEA Head of Channels, Google Chrome Enterprise

Paul Bray, CTO, Computacenter

Mimecast: A web of threats
  • With more employees working from home than ever, what cybersecurity challenges have partners had to help their customers navigate?
  • What tips can partners give customers on staying secure while working remotely?
  • What threats have increased specifically around web and email?
  • How does Mimecast expect partners to have to adapt in the long term?

Ernesto Broersma, Partner Technical Specialist, Mimecast

Arrow / VMware: The view from distribution
  • How has Arrow helped partners migrate their customers to remote working so quickly?
  • How has the distributor itself adapted to keep serving partners effectively?
  • What does the long-term look like for distributors and partners?

Dan Waters, UK Country Manager, Arrow

Coffee and movement break!
SonicWall: Maintaining security after the rush to remote work
  • With businesses more dispersed than ever, how can partners protect their customers?
  • Were partners prepared for such a drastic shift?
  • With the working world unlikely to return to pre-pandemic ways, what do partners need to do to make sure they’re equipped to protect businesses in the long term?

Mike Awford, Channel Director Northern Europe, SonicWall
Jason Hill, Security Sales Director, Exertis Hammer

Panel Discussion: Recreating the channel's culture in a remote working world
  • How do you run a successful channel business, and cultivate a positive culture, when most staff are WFH?
  • How can be business leaders manage their remote workforce effectively? 
  • How do you keep salespeople motivated? • What struggles are you and your employees facing and how are you navigating them?
  • What impact will mass remote working have once we are able to work in offices again?
  • How should channel businesses prepare for what will be a different working environment when they can return to the office?

Colin Brown, Managing Director, Softcat
James Hardy, Managing Director, CSS Media

Panel Discussion: What CIOs most value in their IT suppliers at this critical time?
  • How has COVID-19 impacted their firm’s IT strategy and their role, and how have they worked around social distancing?
  • How have IT suppliers helped them during their remote working transformation?
  • What skills are they looking for most from VARs and MSPs in the current environment, and how have those needs changed?
  • What are the dos and don’ts for resellers when pitching to CIOs in the current environment?
  • Is there anything partners could have done better to offer more effective support?

Mark Hill, CIO, Tenth Revolution Group
Andy Maxwell, Director of IS, Pyrotek

Kaseya: The MSP Landscape
  • How have MSPs had to adapt their own businesses to cater for changing customer needs?
  • What changes have they had to make to their own businesses?
  • How have their vendor partners supported them?
  • Will the services required of MSPs be different in ‘the new normal’?

Rachel Chipman, MSP Product Marketing Director, Kaseya

Closing Remarks

Tom Wright, Managing Editor, CRN


Group CEO
Next-Gen Sales Academy
She/Her Ltd
Principal Analyst - Channels, Partnerships & Ecosystems
Managing Director
VP, Global Strategic Partner Sales
Director of Marketing
ANS Group
MSP Product Marketing Director
UK Sales Director
Chief Commercial Officer
Ultima Business Solutions
Managing Editor

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